One of our favorite things about working out of LA is finding those little pockets of creativity that exist in and around the city. That’s a safe description for the ocean-view studio we used for our Fall Winter 2012 Shoot yesterday in Pacific Palisades. The hilltop space allowed tons of natural light, great acoustics for music to keep everyone excited, and a cool air from the ocean. That it sits adjacent to the custom music studio of a major Hollywood composer (and his endless collection of design books and film posters) helped open up everyone’s creativity.
The new collection is full of luxe details and finishes, signature prints, new styles and colors for coated, and beautiful silhouettes, so we chose the set and styling to emphasize the design: clean, solid tees and shirts and simple heels matched a neutral backdrop and the occasional piece of furniture. A clean face with a blackened red lip and a tight ponytail was just the right amount of effortless chic and interest for our repeat look book model Angelika.
We’re already picking selects for the look book and it will head off to the printers in a couple weeks. Look for an online version here on The Habit soon afterwards!