We absolutely adore FOAM magazine’s mission, which is to empower young women through celebrating individuality in fashion, beauty, music and action sports. And this week, The Habit had the honor of getting to know the Editor-in-Chief of FOAM magazine, Sari Anne Tuschman, by asking her our five favorite questions.
Before landing her current position at FOAM, Sari was the former Editor-in Chief of Los Angeles Confidential. A veteran in her industry, her career has been in both print and television, having also worked as a producer at E! Entertainment Television and executive producer of content at Plum TV in Aspen and as senior editor at Aspen Magazine. She also served as Hunter Thompson’s writing assistant. Sari currently resides in Santa Monica, and when she isn’t focused on words or obsessing over grammar, she is enjoying the outdoors—skiing, snowboarding, and more often than not, surfing.
New York or Los Angeles, and why?
LA all the way. I’m such an outdoors person, I could never live without the ocean and mountains nearby. I love how outdoors-focused life is in LA; it truly helps you achieve a life/work balance. I can surf in the morning and then go to work running a magazine—how many other places can you do that? I absolutely love living in LA and feel really lucky to be able to do so. I can visit New York and appreciate it, but it’s not my place.
Give us a sense of your personal style?
I really like to be comfortable but still on trend and chic. I love mixing simple, casual pieces—T-shirts, jeans, even cut-off shorts—with something more dressy. Shorts with a blazer, tees with fur vests, jeans and silk tops. If I wear anything too stuffy or structured, I just don’t feel like myself. And I always—always—wear a lot of accessories. If I leave the house without jewelry on, I literally feel naked.
You’re best known for being the EIC of Foam, but what do you consider your greatest talent?
I’m a good friend. And honestly, I think I’m good at surrounding myself with passionate, talented, interesting, creative people, who help me become a better and more interesting person. And there’s no question they have definitely aided in any success I’ve had professionally.
What’s your daily habit?
Working out and eating candy. I guess I do the first so I can do the second.
What’s one thing in your closet you could never give up? And what’s your go-to piece in the closet right now?
The one thing I would never give up is my grandma’s vintage green, sequined dress. She wore it to my parents’ wedding 45 years ago, and it’s absolutely incredible. It also fits me perfectly, which is the craziest thing. When she passed away, I also got a gorgeous hunter green suede Chanel purse that was hers that is in perfect shape. She took such good care of everything she had, and I love wearing those pieces because they remind me of her.
My go-to pieces in my closet are pretty much always the same thing—my Veda leather jackets. (And to be honest, I’ve been wearing my red coated-denim Habitual jeans A LOT lately.)
BONUS: How do you stay ahead of the trends?
Oh, I’d like to think I stay ahead of the trends, but I’m not sure I always do—that can be a full-time job! But I do try to pay attention to what I see around me on the street because sometimes there is nothing more inspiring than witnessing someone’s innate sense of style and allowing that to influence yours. I also read tons of magazines—of course—and try to stay on top of new designers and emerging smaller brands. But more than anything, I wear what I feel and look good in because that’s when I feel the best—whether it’s perfectly on trend or not.
Check out FOAM’s latest issue here!